The Solution: SaludCompartida
One App. $14.99 - $22.00/Month.
The subscription provides services for up to 60% of the out-of-pocket health spending of the family in Mexico: consultations, medicines and ambulatory tests — the spending that actually breaks a household budget.
How does the Solution Address the Problem?
The platform transforms out-of-pocket expenses into manageable subscription payments, removing financial stress.
Where We Are Today
Our sales are still few: 101 subscribers · persistency measured for three months · one cancellation
registration, recurring billing, WhatsApp activation in Mexico, telemedicine, pharmacy, Lupita calls and a third billing cycle
users in 6 months in Brazil in 2019, through a telco partnership — the founder's prior evidence of demand
of capital actually deployed to build the platform, by the founder — the plan projected $265K for the same build
Infrastructure Already Secured
Minutes to Healthcare
Migrant buys a monthly subscription
Family in Mexico activates by WhatsApp and magic link. No medical exam, no paperwork
Video consultation with a doctor, 24/7, across 120 specialties
Lupita: The Companion Who Calls First
Lupita is not a chatbot. She is a proactive companion built on 16 proprietary behavioral codes developed with Mexican sociologists, anthropologists and clinical psychologists — because access to a doctor is worth little to someone who has stopped caring whether they get better.
The Crisis
- •Chronic loneliness carries a mortality risk comparable to smoking 15 cigarettes a day (U.S. Surgeon General, 2023)
- •Social isolation raises dementia risk by about 50% (National Institute on Aging)
- •Loneliness is higher where income is lowest: 29% under $30K a year versus 18% above $100K (American Psychological Association, 2024)
- •Family members abroad feel helpless and guilty
How Lupita Is Designed
- She calls first — proactive weekly calls, by voice and WhatsApp, before anyone has to ask for help
- 16 proprietary behavioral codes developed with Mexican sociologists, anthropologists and clinical psychologists
- Cultural adaptation — usted or tú, regional accents, the diminutives that build trust in each region
- Connection → Trust → Consultation, in that order, with crisis detection and warm escalation to a human
Proprietary Behavioral Codes
(developed with Mexican sociologists, anthropologists and clinical psychologists)
Privacy Architecture
(legal archive · anonymous global learning · individual record)
Extra Cost
(included in the subscription)
The economics work because one companion is designed to place over 2,000 calls a day — designed capacity, not observed volume — so going from 2,000 families to 100,000 means copying the architecture, not hiring two thousand people.
User in Mexico - Immediate Access:
- Unlimited consultations 24/7
- Pharmacy Discounts: Pharma and Non-Pharma
- Access with Discounts to In-Person Doctor & Specialist Consultations
- Outpatient Medical Exams
- Upload Family Medical History
- Monthly Savings Statements
- Medical Reference Guide
- AI Companion
- Four users per subscription
Health Wallet
Roadmap · month 18Not available today. The health wallet enters in month 18 of the plan and is already costed in the financial model. Every consultation, every pharmacy purchase and every test the family uses will appear there, together with the accumulated savings, so that sending money stops being an act of faith and becomes visible control.
What exists today: the migrant already sees the family's savings in the app. The wallet adds the balance and the top-up.